THE

PERFORMANCE

REBUILD

You're winning at work. Your body is the one system that keeps breaking down. The Performance Rebuild is a 12-week program built specifically for high-achieving men with ADHD — the system your brain can actually follow.

JOIN THE BETA WAITLIST

Beta cohort is capped at 20 men. Waitlist gets early access and beta pricing before the public launch.

No spam. One email when the cart opens. That's it.

- THE PROBLEM

EVERY PROGRAM

FAILED YOUR BRAIN.

NOT YOU.

You've hired trainers. Bought programs. Started strong and quit by week three — every single time. Here's what none of those programs told you.

1.

DECISION FATIGUE

Every meal plan, every workout choice, every "what should I eat?" is an executive function tax your brain can't sustain.

2.

THE NOVELTY CRASH

ADHD brains are wired for new stimulation. By week three, the dopamine from starting something new is gone. The program hasn't changed — your brain chemistry has.

3.

THE SHAME SPIRAL

You miss two sessions. Then you feel like a failure. Then you quit entirely. One missed workout shouldn't end a program — but it does. That's a design flaw, not a character flaw.

4.

THE COMPLETION GAP

You can research any topic in the world. You cannot finish a program that wasn't built to account for how you're wired. That's not weakness. That's a mismatch.

"ADHD explains some things.

It excuses nothing."

- BRIAN DALY | DALY PERFORMANCE

- WHO THIS IS FOR

Built For a
Specific Man

THIS IS FOR YOU IF:

  • You're winning at work... but your body is the gap

  • You've been diagnosed with ADHD — or every description of it sounds exactly like you

  • You understand the WHY... but you just can't make the system work

  • You've tried programs before and quit by week 3 or 4

  • You want energy, clothes that fit, and to move without pain, not a physique competition

  • You're 40+ and done starting over

THIS IS NOT FOR YOU IF:

  • You want a crash diet or a rapid transformation shortcut

  • You need someone to motivate you from the outside

  • You're looking for a general fitness program

  • You're not willing to do the work

- THE PROGRAM

7 Modules.
12 Weeks.
One System.

Every module is built on one principle: your brain needs fewer decisions, not more discipline. No calorie tracking. No rigid meal prep. No 6-day training splits. Just the minimum effective dose — applied consistently.

M1

THE ADHD PERFORMANCE GAP

Reframe every past failure as a system problem. Identify exactly where and why you've broken down before. Build the mental foundation that makes this time structurally different.

M2

THE ENGINE REBUILD — TRAINING FUNDAMENTALS

Minimum Effective Dose training. A 3-day protocol that requires 3 decisions or fewer per session. Built for the ADHD brain, not against it.

M3

FUEL SYSTEM — NUTRITION WITHOUT TRACKING

No macros. No meal prep marathons. A default-based nutrition system that eliminates food decisions without eliminating food you enjoy.

M4

RECOVERY PROTOCOL — SLEEP & THE HORMONAL RESET

The most underrated fat loss variable for men over 40. Fix sleep, and everything else accelerates. The ADHD-specific sleep architecture fix.

M5

ENVIRONMENT DESIGN — ENGINEERING YOUR WIN

You cannot rely on willpower. Your environment either works for you or against you. Redesign it so the right choice becomes the automatic choice.

M6

IDENTITY & MOMENTUM — NEVER STARTING OVER AGAIN

The shift from "I'm doing a program" to "this is who I am." Identity-based change is the only kind that survives the end of external accountability.

M7

THE MAINTENANCE BLUEPRINT — OWNING IT FOR LIFE

You graduate with a document — not a memory — of exactly what to do next. No accountability cliff. No falling off in week 13.

12

Weeks to a system

you'll actually keep

20

Beta spots available.

Thats it.

3

Decisions per training

session. Maximum.

- YOUR COACH

BRIAN DALY

I've been strength training since I was 19. I also have ADHD — and I figured that out the same way a lot of you did: through my son's assessment.

Once I had the language for it, everything clicked. Not just why I'd always trained a certain way — but why the standard approaches failed so many intelligent, capable men I knew.

I built The Performance Rebuild because I couldn't find a program that took both variables seriously at the same time: the specific demands of training after 40, and the specific way the ADHD brain actually works. So I built it.

The beta cohort is where this gets proven on real men with real schedules and real results.

20 Spots.

Beta Pricing.

Open Once.

When the beta cohort fills, it closes. The next cohort runs at full price. Get on the list and you'll be the first to know when — and what the beta price is.

SECURE YOUR SPOT

Beta cohort — 20 men maximum. Early access and reduced pricing for waitlist only.

No spam. One email when the cart opens. That's it.

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